Primary sources first
Every figure in a guide comes from its original source: the vendor's own pricing or documentation page, the platform's help centre (Google, Meta, TikTok, Shopify and others), the law or regulator, or the original study. When a statistic is widely repeated, we trace it to the study that first published it, or we leave it out. We do not cite a blog for a number that a primary source states.
A date on every guide
Each guide shows when it was published and when it was last updated, and closes with a list of its sources and the date we checked them. Prices, plans and platform rules change, so if you read a guide long after that date, check the source page before you act on it.
Other firms' prices, never a promise
Cost guides quote other firms' published prices and market surveys, each named and dated. We do not publish our own price list in guides: we quote a fixed price after we understand your business. No figure in a guide is a forecast of what you will pay or earn.
What we never do
- We do not invent statistics, quotes, clients, results or timelines.
- We do not claim partnerships or certifications we do not hold.
- We do not recommend tactics that put a business at risk, such as bought links, fake reviews, cloaking or mass-produced content, and we explain why not.
- We do not promise rankings, leads or sales. Read our disclaimer for the details.
Who writes and reviews the guides
Guides are researched and written by the 1920 Agency editorial team, and we use AI tools to help with research and drafting. The rules on this page apply to every guide however it is drafted. Each guide names its reviewer: Rana Zain Usman, who founded 1920 Agency in 2020 and reviews the work and the advice published on this site. Read more about us.
Corrections
If something in a guide is wrong or out of date, tell us at info@1920agency.com or on WhatsApp. We check the report against the source, correct the guide and change its updated date.